

THE ART OF TIMELESS BEAUTY
About Aruma
Aruma was founded by two artists — Perla Córdoba and Karen Domenech — creative souls, seasoned professionals, and close friends who came together with one shared vision: to offer brides not just beautiful results, but an unforgettable beauty experience that leaves you feeling absolutely fabulous.
More than 12 years ago, they began their journey on these stunning shores — a destination world-renowned for its beach weddings. With deep expertise in tropical-weather styling and signature techniques refined over the years, Perla and Karen joined forces to bring Aruma to life — a brand devoted to enhancing natural beauty and creating timeless elegance in the heart of the Riviera Maya.
Let us share with you the passion and love behind everything we do.
What Aruma Offers:
-
Personalized advice to help design the bridal look of your dreams
-
One scheduled video consultation
-
A complimentary touch-up kit for your special day




EXPERT TECHNIQUES FOR BEACHSIDE EVENTS
Beauty Services
Your complete bridal glow, perfected.
Glam looks for moms, bridesmaids & loved ones
A sweet touch of glam.
Professional services for grooms, including haircut & anti-shine airbrush.
Traditional beauty, crafted with soul
Whether it's a personal photoshoot, fashion campaign, brand content, or editorial project
Luxury beauty for life’s unforgettable moments
For date nights, galas, or simply to feel amazing.


Add-On Services
Touch-Ups
Our artists remain on-site or return mid-event for essential touch-ups — fixing any flyaways, refreshing makeup, and ensuring your glam stays picture-perfect from "I do" to the last dance. Ideal for long weddings or tropical settings.
Stay flawless all day long.

Hair Change
Switch up your style for the reception or after-party! From elegant updos to romantic waves, we’ll transform your hair into a second stunning look that matches the mood and vibe of your celebration.
One day, two stunning looks.




LOVE IS BEAUTIFUL IN EVERY FORM
LGBTQ+ Celebrations
At Aruma, we believe love is beautifully diverse. We proudly offer hair and makeup services tailored for LGBTQ+ couples, celebrating identity, expression, and connection. Whether it's a beach ceremony, a private elopement, or a grand celebration, our team ensures you look and feel radiant and fully yourself.


WHAT OUR BRIDES ARE SAYING
Real Words from Real Brides




